Over the last year, I’ve become a Gary Vee fan.
I’ve listened to his audio books and saw him speak in person.
But the one thing that stuck out is his recent appearance on a sports talk show.
He was a featured guest on the Jim Rome show. One of my favorite shows.
It sounds like an odd pairing, Gary isn’t an athlete or involved in sports.
He’s an entrepreneur.
However, one of his lifetime goals is to own the New York Jets football team.
The host, Jim Rome, hadn’t met Gary before, but he had done his homework. He asked great questions.
One of my favorite parts of the interview is when he said to Gary: “Can you tell the audience about the four words of advice that you gave to the woman in the crowd?”
Without pause, Gary responded:
“You’re going to die.”
Four powerful words. Not the ones she was expecting.
But the impact of those words is immediate.
It forces one to stop thinking about the little things.
Oftentimes its the little things that prevent us from taking action on our big goals.
Being reminded that we only have one life creates urgency.
It makes us realize that we should spend less time worrying on what we can’t do, and more time focused on what we can.